Responsive Website And Its Benefits

The word responsive design might be familiar to even someone without technical knowledge of web designing. For almost a decade, most agencies providing web design services are totally into complete responsive design.

What is responsive design?

Responsive design ensures the website works perfectly on all screen sizes. This design gives the dynamic ability to the website elements to order themself based on the device the user is accessing the site. Such ability is an essential requirement because of the increase in smartphones and tablets with varying screen sizes. A non-responsive website is challenging to use on smaller screen sizes, but a responsive design will make it work correctly on any screen size. So it is always essential to ensure the designers have done extensive testing to ensure compatibility in all possible screen sizes.

Benefits of having a responsive website

We have already seen the need to have a responsive design. There are more benefits to go with responsive design, like:

  • Better usability: A non-responsive website elements get comparatively challenging to use on a smaller size. But, the responsive design ensures automatic arrangements of all the individual components and stops the change in screen size affecting the total usability.

  • Better search engine rankings: Google and other search engines have an algorithm to rank websites. The responsiveness of sites is an essential aspect of this ranking algorithm. So a mobile-friendly website ranks better than a non-responsive one.

  • Customer impression: Impressing your customer about your business is the one primary success mantra. A responsive website helps you from giving an excellent reputation to mobile using customers.